The Conference Sales department is responsible for generating room nights through building the meeting, conference and incentive travel (MC&IT) business to the resort and the Whistler Conference Centre (WCC) through consistent and effective direct sales and marketing initiatives. The aim is to win large resort wide conference groups to Whistler that impact the whole resort and enhance awareness of Whistler as the ideal meeting destination year round.
The mission of the Conference Services department is to oversee the execution of all meetings, conferences and events/festivals taking place within the Whistler Conference Centre. The department works very closely with the contracted food and beverage provider, Building Operations and Conference Sales in ensuring the utmost experience of our conference guests.
The mission of the Travel Trade Department is to take a leadership role in generating consumer awareness of Whistler via the consumer directly, the trade groups in key overseas markets, thus increasing year-round business to Whistler. Travel Trade stimulates consumer awareness and develops and nurtures travel trade, incentive, and media relationships to generate leads, optimize business and provide market intelligence to our Member partners.
The Market Development, Travel Media department is responsible for overseeing the direction of the media visit program promoting Whistler. The department covers media relations; messaging; direction for the media visit program; direction for communications tools development; and establishment and maintenance of destination media, and industry partner relationships.
The Member Relations department is responsible for managing and engaging Tourism Whistler's Membership. The department is responsible for all Member communications, and for the development and implementation of Member programs and initiatives that increase alignment and support across our Membership.